The TEAMS ’27 Conference & Expo is set to bring the sports tourism industry to Milwaukee, Wisconsin, for one of the world’s leading conferences dedicated to sports-event planning, destination marketing, and business development. Hosted by SportsTravel and organized by Northstar Travel Group, TEAMS (Travel, Events and Management in Sports) attracts sports organizations, event rights holders, convention and visitors bureaus, sports commissions, venues, hotels, suppliers, and service providers from around the globe. (TEAMS Conference)
The 2027 TEAMS Conference & Expo will take place October 18–21, 2027, with the Baird Center serving as the conference headquarters. More than 1,200 industry professionals are expected to attend, generating an estimated $8 million in economic impact for the Milwaukee area. (Visit Pittsburgh)
If your organization plans to exhibit at TEAMS ’27, we provide complete trade show booth rentals in Milwaukee, WI, along with professional installation and dismantle (I&D) services to help you maximize your presence at this highly influential industry event.
About the TEAMS Conference & Expo
Launched in 1998, the TEAMS Conference & Expo has become the premier appointment-based business event for the sports-event industry. Over the past 25 years, it has evolved into the leading marketplace where destinations and event organizers meet to discuss future sporting events, tournaments, championships, and business partnerships. (TEAMS Conference)
Unlike traditional trade shows, TEAMS combines educational programming with structured one-on-one business appointments that allow attendees to efficiently meet potential partners. The conference attracts executives and decision-makers from:
- National and international sports governing bodies
- Professional and amateur sports organizations
- Sports commissions
- Convention and visitors bureaus
- Convention centers and venues
- Hotels and hospitality companies
- Event suppliers
- Technology providers
- Destination marketing organizations
Educational sessions focus on topics such as sports tourism trends, event management, sponsorship strategies, venue operations, fan engagement, technology, and the future of sports events. TEAMS also hosts the U.S. Olympic & Paralympic SportsLink program, creating valuable networking opportunities between destinations and Olympic and Paralympic organizations. (TEAMS Conference)
TEAMS ’27 Comes to Milwaukee
Milwaukee was selected as the host city for TEAMS ’27 because of its strong sports heritage, modern convention facilities, and successful track record of hosting national and international sporting events. The conference will be held October 18–21, 2027, at the Baird Center, one of the Midwest’s premier convention facilities. (Visit Pittsburgh)
Milwaukee offers attendees an exciting destination featuring professional sports franchises, renowned museums, a vibrant downtown, excellent restaurants, and convenient access to major transportation hubs. The city’s investments in sports tourism have helped establish it as a preferred destination for tournaments, championships, and industry conferences. (Visit Milwaukee)
Conference attendees can expect:
- One-on-one appointment sessions
- Educational seminars
- Industry keynote presentations
- Networking receptions
- Sports industry roundtable discussions
- Exhibitor marketplace
- SportsLink programming
- Sponsor showcases
The expo floor is one of the event’s biggest attractions, allowing exhibitors to meet directly with sports event organizers, destination representatives, venue operators, and decision-makers actively searching for host cities, products, and services. Organizations offering venue management, sports technology, hospitality solutions, event services, transportation, ticketing platforms, audiovisual services, marketing, and consulting benefit from face-to-face meetings with highly qualified buyers. (TEAMS Conference)
Professional Trade Show Booth Rentals in Milwaukee
Standing out at TEAMS ’27 starts with a professionally designed exhibit. Whether you’re promoting a destination, introducing sports technology, showcasing venue services, or marketing event management solutions, your booth should create a strong first impression and encourage meaningful business conversations.
We provide complete trade show booth rentals in Milwaukee, WI for exhibitors participating in TEAMS ’27. From portable inline displays to large custom rental exhibits, our experienced team can create a solution tailored to your branding, marketing goals, and budget.
Our booth rental services include:
- Custom and modular exhibit rentals
- High-resolution large-format graphics
- Booth design consultation
- Display counters and furniture
- Shipping and logistics coordination
- Dedicated project management
- On-site exhibitor support
From the planning stage through installation, we ensure every detail is professionally managed so your exhibit is ready before attendees arrive.
Installation and Dismantle (I&D) Services
Preparing for a national conference requires much more than transporting exhibit materials. Coordinating freight, scheduling labor, complying with venue regulations, and managing booth setup and teardown all require careful planning and experienced professionals.
Our professional installation and dismantle (I&D) services simplify every stage of the exhibiting process. We professionally install your exhibit according to conference schedules and Baird Center requirements, ensuring everything is assembled safely and efficiently before the expo opens.
Once TEAMS ’27 concludes, our experienced crews carefully dismantle your exhibit, pack your materials, and coordinate outbound shipping. With our team handling the logistics, your staff can focus on networking, attending appointments, and building valuable relationships throughout the conference.
Reserve Your Booth Rental for TEAMS ’27
The 2027 TEAMS Conference & Expo offers an outstanding opportunity for organizations serving the sports-event industry to connect with influential decision-makers from around the world. Whether you’re representing a destination, sports organization, venue, technology company, or hospitality business, exhibiting at TEAMS provides unmatched opportunities for business development and long-term partnerships.
If you’re planning to exhibit at TEAMS ’27 in Milwaukee, we’re ready to help with complete trade show booth rentals in Milwaukee, WI, including custom exhibit design, graphic production, logistics coordination, and professional installation and dismantle labor. Our experienced team is committed to delivering a seamless exhibiting experience so you can focus on building relationships and maximizing your return on investment.
For more information about the conference, visit the official TEAMS Conference & Expo website at https://www.teamsconference.com/. You can explore conference details, exhibitor information, and registration resources on the official event website, learn about future host cities at https://www.teamsconference.com/future-hosts, and discover why Milwaukee was selected as the 2027 host through VISIT Milwaukee at https://www.visitmilwaukee.org/. (TEAMS Conference)
