The SPC Advance 2027 conference is set to bring sustainability professionals, packaging innovators, consumer brands, manufacturers, recyclers, retailers, material suppliers, policymakers, and environmental organizations to Milwaukee, Wisconsin, for one of the packaging industry’s premier educational and networking events. Hosted by the Sustainable Packaging Coalition (SPC), SPC Advance focuses on helping organizations navigate the rapidly evolving world of sustainable packaging through collaboration, innovation, and practical solutions.
Scheduled for September 28–30, 2027, at the Baird Center in downtown Milwaukee, SPC Advance 2027 will continue the conference’s tradition of bringing together industry leaders to explore emerging regulations, packaging technologies, circular economy strategies, and collaborative approaches to sustainability. The conference will also feature an exhibit hall where companies can showcase products, services, and technologies that support a more sustainable packaging industry. (GreenBlue Events)
If your company plans to exhibit at SPC Advance 2027, we provide trade show booth rentals in Milwaukee, WI, along with complete installation and dismantle (I&D) services, helping you create a professional exhibit while our experienced team handles every aspect of the logistics.
About the Sustainable Packaging Coalition
The Sustainable Packaging Coalition (SPC) was founded in 2004 by GreenBlue, an environmental nonprofit dedicated to advancing the sustainable use of materials throughout society. Since its launch, SPC has grown into one of the world’s leading collaborative organizations focused on sustainable packaging, bringing together hundreds of businesses across the packaging value chain.
Its membership includes consumer packaged goods companies, packaging manufacturers, retailers, recyclers, government agencies, material suppliers, and nonprofit organizations working together to improve packaging systems through innovation, education, and science-based decision-making. (GreenBlue Events)
SPC hosts several educational events throughout the year, with SPC Advance serving as the organization’s flagship fall conference. Unlike traditional trade shows, SPC Advance emphasizes practical collaboration between industry stakeholders, providing opportunities to discuss real-world challenges related to recyclability, compostability, extended producer responsibility (EPR), packaging policy, material innovation, and circular economy initiatives.
Conference programming typically includes:
- Sustainability keynote presentations
- Packaging policy updates
- Circular economy strategies
- Extended Producer Responsibility (EPR) discussions
- Material innovation showcases
- Recycling infrastructure sessions
- Networking events
- Exhibitor marketplace
- Collaborative workshops
The conference creates valuable opportunities for exhibitors to introduce sustainable packaging materials, recycling technologies, software platforms, consulting services, testing solutions, and manufacturing innovations directly to industry decision-makers.
SPC Advance 2027 Comes to Milwaukee
The Sustainable Packaging Coalition has selected Milwaukee, Wisconsin, as the host city for SPC Advance 2027, with the event taking place September 28–30, 2027, at the newly expanded Baird Center. According to GreenBlue’s published future events schedule, Milwaukee was chosen because it is home to several valued SPC member organizations and offers an excellent setting for discussions about the future of sustainable packaging. (GreenBlue Events)
Throughout the three-day conference, attendees can expect:
- Industry-leading keynote speakers
- Educational breakout sessions
- Policy and regulatory updates
- Packaging innovation showcases
- Collaborative workshops
- Networking receptions
- Exhibitor marketplace
- Sustainability-focused discussions
The exhibit hall serves as a central destination where attendees can explore new packaging technologies, sustainable materials, recycling equipment, digital tracking systems, labeling solutions, logistics services, and environmental consulting. Companies offering products and services that support sustainable packaging initiatives will have the opportunity to connect directly with packaging engineers, procurement professionals, sustainability leaders, brand owners, and manufacturing executives.
Milwaukee’s revitalized downtown, award-winning restaurants, convenient hotels, and modern convention facilities make it an outstanding destination for an event focused on innovation and collaboration.
Professional Trade Show Booth Rentals in Milwaukee
Standing out in a competitive exhibit hall begins with a professionally designed booth that reflects your company’s commitment to innovation and sustainability.
We provide complete trade show booth rentals in Milwaukee, WI for exhibitors participating in SPC Advance 2027. Whether you require a compact inline display, a modular exhibit, or a fully customized rental booth, our experienced team can create a solution tailored to your branding, marketing objectives, and budget.
Our booth rental services include:
- Custom and modular exhibit rentals
- High-quality large-format graphics
- Booth design consultation
- Display furniture and accessories
- Shipping and logistics coordination
- Dedicated project management
- On-site exhibitor support
From concept through installation, we ensure every detail is professionally managed so your exhibit is ready before attendees arrive.
Installation and Dismantle (I&D) Services
Preparing for a national conference requires much more than transporting booth materials. Coordinating freight, labor, move-in schedules, and venue requirements takes careful planning and experienced professionals.
Our professional installation and dismantle (I&D) services remove the stress from exhibiting by managing every phase of booth setup and teardown. We professionally install your exhibit according to conference schedules and Baird Center guidelines, ensuring everything is assembled safely and efficiently before the exhibit hall opens.
After SPC Advance concludes, our experienced crews carefully dismantle your exhibit, pack your materials, and coordinate outbound shipping. With our team handling the logistics, your staff can focus on networking, demonstrating innovative solutions, and building valuable business relationships throughout the conference.
Reserve Your Booth Rental for SPC Advance 2027
SPC Advance 2027 offers an outstanding opportunity for companies serving the sustainable packaging industry to connect with influential decision-makers, showcase innovative technologies, and strengthen their presence in a rapidly evolving marketplace.
If you’re planning to exhibit at SPC Advance 2027 in Milwaukee, we’re ready to help with complete trade show booth rentals in Milwaukee, WI, including custom exhibit design, graphics production, logistics coordination, and professional installation and dismantle labor. Our experienced team is committed to delivering a seamless exhibiting experience so you can focus on sharing your innovations and maximizing your return on investment.
For more information about the conference, visit the official GreenBlue Events website at https://greenblueevents.org/future-events/, where you’ll find the SPC Advance 2027 listing and future event schedule. You can also learn more about the Sustainable Packaging Coalition at https://sustainablepackaging.org/ and explore conference updates, registration details, sponsorship opportunities, and exhibitor information as they become available through the official GreenBlue events platform. (GreenBlue Events)
